Lead

Women face entrenched barriers in the modern workplace, especially in leadership roles. Designed by women, Lead is a training program that aims to address gender disparities at work. Live in 12 countries, the program to date counts 1,500 women among its graduates.

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The Lead program has three different components: a workshop, a podcast, and online learning. Women can attend a one-day leadership development workshop to hone skills for advancing in their professions, expanding their networks, and improving their companies from within. In the bi-weekly Womenwill podcast, top female leaders raise awareness, offer secrets to success, and share stories of life and leadership. Women can also continue their professional development with Google’s free Primer mobile app that teaches business and marketing skills and includes leadership lessons.

Gender inequality is a worldwide issue

Even in today's modern workplace, women face many barriers, including lower pay for equivalent work, unconscious bias, and low representation in leadership positions.

Globally, there are only 36 women in leadership positions for every 100 men. In addition, among Organisation for Economic Co-operation and Development (OECD) countries, the median wage gap between men and women iss 16% for similar jobs.

Working to develop women leaders in the workplace

The Lead program aims to help erase gender gaps by increasing leadership opportunities for women. The program includes three different components: a workshop, a podcast, and online learning.

Women in the early stages of their careers can take part in the Lead program’s one-day leadership development workshops to hone skills for advancing in their professions, expanding their networks, and changing their companies for the better. These in-person training workshops are designed by women for women, and help address gender disparity issues in their work environments. The goal is to foster future women leaders by inspiring and training them to be more successful in their careers.

In the bi-weekly Womenwill podcast, top female leaders raise awareness, offer secrets to success, and share stories of life and leadership. Key themes include advocating for yourself, overcoming self-doubt, managing up, communicating effectively, asking for support, and goal setting. New episodes are updated every two weeks to inspire and motivate women as their careers evolve.

Women can continue their professional development with Google’s free Primer mobile app, where they can learn business and marketing skills and find a selection of leadership lessons. The app gives users access to lessons on social media, analytics, email marketing, and more, providing actionable steps along the way.

Sharing the message far and wide

More than 1,500 women have taken part in Lead workshops, which are offered 12 countries, including Australia, Brazil, Canada, Germany, India, Japan, Mexico, New Zealand, Singapore, Switzerland, the US, and Vietnam, with more to come.

Feedback from workshop attendees has been very positive. At a recent New York City workshop, 95% of attendees felt the training was valuable, and 97% said they would recommend the training to other women.

Diana Cava-Enriquez has personal experience with gender inequality worldwide and has worked on gender issues in the US, Guatemala, Mexico, India, and Argentina. Today, she lives in San Diego, CA, and is Manager of Engagement and Culture at CPC Strategy. After she attended a Lead event in Venice, CA, in February 2017, she said, “Being in a room of powerful, driven, compassionate, and fascinating women with different backgrounds was really invigorating for my outlook on my career,” she said. “I know I’ve personally grown and shifted my perspectives on my career from the topics I learned at the Lead training. The most rewarding part of the experience is now I have members of my team at CPC Strategy come up to me in private and talk to me about how they’re going after a raise or a promotion, or how they just feel more empowered to share their thoughts.”

Meghan Parsons, a Search Marketing Manager at Road Runner Sports, also attended the event in Venice in February 2017. She said that the Lead event “opened my eyes to systemic barriers of women in the workforce. I have seen the barriers of the boys’ club but did not know how to properly identify the disconnect that comes from being a woman surrounded by the boys-club mentality. After attending the Womenwill Lead workshop, I was able to voice my concerns about feeling left out [at work] and suggest more inclusive activities.” Based on what she learned about the wage gap at the event, Meghan also accepted a new position at another company—but only after negotiating a higher starting salary.

Visit the program's website to see how participants are getting inspired.

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Womenwill Leadership Breakfast
Womenwill Leadership Breakfast
Lead event in Los Angels, CA
Lead event in Los Angels, CA
Lead event in NYC
Lead event in NYC
Lead event in Boston, MA
Lead event in Boston, MA